Keeping it real at Jones Dairy Farm

Jones Dairy Farm products

A cross section of Jones Dairy Farm products at the CIA

I had not had a high degree of awareness of Jones Dairy Farm prior to their inviting me to their 125th anniversary celebration at the Culinary Institute of America. But the time with the Jones folks turned me from an ignoramus into a fan. Let me talk about a couple of things that impressed me about the company and its philosophy.

First, Jones was “natural” before natural was cool. Their products tend to have a very short ingredient list not because they have taken out all the additives, extenders and cost cutters, but because these items were never there in the first place. Jones’ Original Breakfast Sausage is basically the same as when the original Milo Jones started the company in 1889. Compare the ingredient list to another brand in the supermarket and you will get a quite an eye opener.

Rick Lowry, Executive Vice President, told us at the CIA that the only time something is added to a Jones products is when the USDA requires it. Having worked at a Fortune 500 food company before he joined Jones 13 years ago, Rick also shared some of the tricks competitors use to cut corners. An example is caramel, an additive that provides a pleasing color without actually cooking or smoking the product. Some caramel brands contain gluten, a fact that will be interesting to celiacs.

Jones competition ingredients

A few of the ingredients used by Jones competitors

Jones also has high standards for the quality and preparation of the meats used in its products. Slaughterhouses are regularly inspected to be sure the animals are not stressed and conditions are clean. Only pork shoulders or turkey legs are used in its sausages, only full muscle cuts in its hams. Others might combine scraps from less desirable cuts or even “white slime” (formally “mechanically separated meat”), a turkey derivative made from blasting the bones with a high pressure device after all the meat is removed. This is similar to “pink slime” which is no longer used in burgers, but it’s still found in the sausages of some competitors.

One final Jones standard that impressed me was its management selection process. The company is in its sixth generation of family leadership, but family members do not automatically ascend to the corner office. In fact, you have to have proven you can make money in another line of work before Jones will even give a family member a job. Philip Jones, the current president, studied at La Varenne in Paris and was an executive chef for a number of years before he was offered a job in a maintenance facility at a Jones plant. He immediately made the transition, worked his way up internally, and in 2000 became the company’s president.

In the U.S., Jones Dairy Farm is the leading seller of Canadian bacon (even though theirs is considerably more expensive than the next best-selling brand), of Braunschweiger and of scrapple. (Scrapple is also the top seller on its website, due to the efforts of homesick Mid-Atlantans ordering a fresh supply.) It’s the only company in American to make a vat-cured ham in which the pork leg spends 2 ½ days for each pound of weight in a salt and sugar cure. It makes both uncooked and precooked breakfast sausages and most products are gluten free. Because of their wide distribution, Jones Dairy Farm Products are probably available in a store near you. Give them a try.

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First look at a new food concept—Market Bistro in Latham, New York

Lew Shaye Market Bistro

Market Bistro’s Lew Shaye at the front of the food court

We have a battle for the high end of the supermarket business in my corner of upstate New York—including Trader Joe, Healthy Living, Shoprite, Fresh Market and Whole Foods coming soon. Price Chopper, the dominant chain in the area, has now weighed with Market Bistro in Latham, a “living, breathing laboratory” where they’ll test concepts that may roll out in the rest of the chain.

Smoked Meats Market Bistro

Smoked meats at Market Bistro

I took a tour of this enormous food court this past week. It is still a work in progress (the “Chef’s Kitchen” restaurant within the store was not yet open and a chef was taking pictures of dishes for training purposes when we visited) but there was plenty to see and sample. It’s divided into individual specialty areas including ice cream, salads, burritos/quesadillas, burgers, smoked items, fish fries as you come in; stations selling sausage, cheese and other meal components in the back, and then several sources of pre-made meals as you navigate the horseshoe to the opposite side of the court. (Bottled drinks and canned/frozen/dried goods and a checkout area are in the middle.)

Brisket Chef

Corporate Chef Dave Hamlin at Market Bistro

According to Lew Shaye, Vice President of Culinary Concepts, the goal was to look at each specialty and see what they could do to make it “remarkable” in comparison to expectations. For hamburgers, as an example, Golub (the corporate parent) invented a brioche-style bun that is wide and flat and is “caramelized” with a few seconds in a special toaster to provide a crisp surface for meat and condiments; they wanted good bacon for bacon burgers so they decided to smoke and cure their own in-house. In the pizza area, they use a special dough which is aged 48 hours; in the ice cream station there’s a bittersweet hot fudge sundae topped with Ghirardelli chocolate and whipped-from-scratch cream.

Smoker Market Bistro

The Smoker at Market Bistro

The element that interested me most was, of course, the smoker station. Corporate Chef Dave Hamlin has developed a proprietary rub of 13 spices that go on everything, and the smoked meat is (hallelujah) served without sauce. (You can get sauce on the side, if you like, and it’s excellent.) Items go into a big smoker within the store with less-tender cuts fired first thing in the morning and others added throughout the day. Hamlin’s brisket (they use CAB flats) and ribs were more tender and tasty than any I would ever expect to find in these parts, and certainly in a supermarket. Not surprisingly, the smoked items are selling at 1000% of projection so far.

Mini Lobster Roll

Mini Lobster Roll for tasting; the full size is served with fries and slaw

There are a variety of strategies in place to make Market Bistro a destination for people who want to get excellent ingredients for prepping their own meals, order pre-made meals to go, or just plop down in one of the seating areas after shopping in the store. There is a big Italian deli, cheese and pasta area (Shaye informed us Italian food indexes at 143 in our region, which means in the “Capital District” it’s eaten nearly 50% more often than in the U.S. overall) and an impressive sushi counter where you can get pre-made trays from a long counter with disco lights or have it made to order. For the latter, Shaye says it’s briefly zapped in a TurboOven—presumably to take off the chill that might turn off some people—another unique value added touch.

Sushi with Chef

Sushi Bar with Chef at Market Bistro

The prices are designed to be just a little lower than restaurants, and they’re talking restaurants like Chipotle and Panera, not fine dining places. In my value obsession, I did not see anything that I would reject for price other than a hunk of Buttermilk Blue cheese that was $15.99 a pound; I know I can get it for $12.99 at “Wealthy Living”.

Locl Red Sauce

Locally produced red sauces displayed at Market Bistro

My family doesn’t live near enough to the location to make it a regular stop, but we’d definitely eat here when coming to the “city” for movies or shopping. There’s plenty to put smiles on the faces of my two boys. And it’s right on our way to the airport!

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Midtown Lunch: this guy really knows how to work a buffet

Midtown Lunch Guide to beating the all-you-can-eat Chinese buffet

Midtown Lunch draws a bead on its target

On a recent trip to the Times Square area, I made good use of the Midtown Lunch advice on what places to patronize and avoid. While browsing, I ran across this very useful guide to beating the buffet.

Zach Brooks, I bow down in tribute. If I had known about your guide I would not have troubled to write this one. P.S. Be sure to read the comments on the Midtown Lunch post. Readers add their own tips, as well as recommendations for buffets to beat.

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Thanks, Daily Meal!

Rat in Cake Alert

After I read the 96 Year Old Man Finds Rat in Birthday Cake story, The Daily Meal made me an offer that’s hard to resist.

This blog is a member of the Culinary Content Network, which among other activities posts recipes and culinary miscellany on a website called the Daily Meal. You would not have expected that clicking on a story about “man finds rat in birthday cake” would get you story suggestions but in this case it did.

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Who knew you could do this with a hot dog?

A suggestion from a post on “Mad Men” party canapés: hot dogs which are strategically carved so they take whimsical shapes when cooked.

I’ve been saving up a bunch of tasty food-related links, mostly to other blogs. First up is this hot dog serving suggestion from Maida Heatter, a well-respected food writer from the 60s (I’ve got a couple of her cookbooks), who apparently had to pay the rent like everyone else.

Who knew you could do this with a hot dog? Thanks to the folks at Kitchen Monkey (apparently a retro wife-and-husband team) for bringing this to our attention.

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Recipe: Curtido (Salvadorean-style cole slaw)

Curtido

Curtido (Salvadorean-style cole slaw)

Curtido is the slaw that’s served on the side with pupusas (Salvadorean-style stuffed tortillas). It’s a bit intense to eat on its own, but that intensity makes it ideal for any recipe where you want to add the crunch of cabbage and the kick of its marinade–pulled pork sandwiches, for example.

Ingredients:
½ head green cabbage (approximately 2 lbs)
1 small onion
2 medium or 1 large carrot, peeled and julienned or grate
2 t Kosher salt
1 jalapeño, cut in half lengthwise, seeds removed, then sliced thin
1 T dried oregano (Mexican if available)
1 c white vinegar

Method: Thinly slice cabbage or shred with a mandoline. Peel and slice onion; julienne carrot in mandoline (preferred) or grate with a box grater. Combine in a heat proof bowl and pour boiling water over to cover. Let sit 10 minutes then drain in a colander. Add all the other ingredients and stir to combine. Allow to sit at least 4 hours before serving. It tastes better the next day.

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McClure’s Bloody Mary with White Pike Whiskey

McClures White Pike Bloody Mary

Components of a diabolical Bloody Mary

A few weeks back I was trolling the tables at the Albany Wine & Food Festival and encountered what was surely the work of a mad scientist: a Bloody Mary concocted with pickle juice and a fierce white whiskey. Specifically, McClure’s Bloody Mary Mix and White Pike Whiskey. The experience haunted me and, when I was unable to find the McClure’s product locally, I sought them out at the Fancy Food Show in San Francisco.

Turns out this is a collaboration that has had careful planning and has been promoted at several events like the one I attended. McClure’s is a Detroit company that has expanded to pickle-loving Brooklyn. They have a variety of shelf-stable vinegar pickles that pack a kick, and a good amount of that vinegar brine as well as some cucumber seeds and assorted spices are dumped into a tomato juice base to make the BM. The traditional lime wedge, by the way, is completely unnecessary.

White Pike is a New York State sipping whiskey produced with spelt, which gives it a surprising sweetness at the same time it is kicking your throat’s ass. The flavor profile is actually closer to a really robust vodka, reeking of the barnyard, than what you think of as any kind of whiskey. As my friend Richard from Alabama put it, it has the strength to “fight back” against the pickle juice mixer. And at $40 a 750 ml bottle, it’s not to be taken lightly.

Truth is, I’m not sure I’d love either of these products on their own, but together they’re a marriage made in heaven, or hell. McClure’s products are available in a variety of gourmet specialty stores and the line is expanding; White Pike is a lot harder to find and you’ll probably have to go mail order.

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Recipe: Scrapple Croutons

Scrapple Salad

Scrapple croutons garnishing a green salad

These morsels marry the crunch of a crouton with the porky unctuousness of bacon—what’s not to like? Scrapple is very delicate until it reaches its final cooked state, however, so follow the instructions carefully. ½ pound of scrapple will produce enough croutons to dress side salads for 8.

Scrapple package

Jones Dairy Farm is American’s #1 scrapple producer

Ingredients:
Scrapple (preferably Jones Dairy Farm brand)
Olive oil

Method: preheat a good amount of olive oil (covering the bottom of the pan to a depth of about ¼ inch) at medium heat in a sturdy skillet. There are two ways you can make the croutons: cut your scrapple into ¼ inch thick slices, fry both sides, then cut into croutons after. Or, cut your scrabble into 1/2 -3/4 inch thick slices, and cut again into squares. The second method gives you more “meat custard” on the inside but requires a delicate touch; expect a certain amount of waste (but the broken apart croutons are still fine to eat.)

rawScrapple

Uncooked scrapple slices as they go into the pan

When the oil is hot, carefully place your scrapple pieces in the pan. Lower heat until the oil is barely sizzling and cook 10 minutes or longer till the edges turn brown and start crisping. Test the scrapple pieces with the edge of a spatula to be sure they will release easily; if not cook a little longer. Flip the pieces (or turn the individual croutons with a fork or tongs, if making the larger ones) and cook the other side for 2-3 minutes until done.

Scrapple ready to turn

Ready to turn (note brown edges)

Carefully remove the scrapple pieces to waiting paper towels and blot excess oil. If making the thinner croutons, cut them into ½ inch squares with a sharp knife. You’ll inevitably have some that break apart; crumble these into your salad or just pop in your mouth.

Leftover croutons can be refrigerated for up to a week. Before using, reheat them in the microwave on a paper towel for 5-10 seconds.

Scrapple Croutons

Finished scrapple croutons: small on the left, large individually cut on the right

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Jones Dairy Farm Scrapple reigns supreme at CIA Blogger Cookoff

Bloggers Love Bacon

Bloggers love bacon! In the CIA kitchen.

Last weekend I journeyed to the Culinary Institute of America in Hyde Park, NY, at the invitation of the folks from Jones Dairy Farm. Jones has made a major commitment to the school, sponsoring a full Bachelor’s scholarship, funding a kitchen, and backing a student competitive team. The CIA was more than happy to reciprocate by giving us a day long to be remembered… culminating in a CIA Blogger Cookoff!

Chapel at CIA

Student dining hall at Culinary Institute of America

We started off with a breakfast of Jones products in the student dining hall, which looks like something out of Harry Potter but in fact started life a Jesuit chapel; the main building was a monastery prior to its acquisition by the CIA in the 1980s. Then to the kitchen, where Jones Executive VP Rick Lowry, who has a PhD in Food Science, gave a tour of the Jones product line.

Lick Lowry shows ham

Rick Lowry uses his own body to demonstrate pork butchery.

Rick broke down several cuts of pork and turkey to show how Jones maintains the integrity of the meats and keeps things natural as it prepares its products, and displayed “white slime” and smoke-flavored sausage casings to show some of the ghoulish ways competitors cut corners. We next had a class in knife skills (amazingly, of the 16 bloggers, there was not a single injury other than to the vegetables) and then to the main event of the day: the bloggers’ cookoff.

Knife Skills

Knife skills demo at CIA

We were separated into teams of four, and each got a box of ingredients which we were required to use. My team’s included ricotta cheese, Swiss chard, brown mushrooms, ripe pears and Boston lettuce. In addition, we had to use at least two Jones products in our dish.

My group chose to make stuffed mushrooms filled with a mix of the ricotta and Swiss chard pesto, and garnished with a bacon slab; and a pear and lettuce salad with bacon vinaigrette featuring croutons made with Jones scrapple.

Winning Team with Scrapple

The winning team in the blogger cookoff

The team included some really good cooks—my partners were Ashley Dingeman from Saratoga Food Fanatic, Lisa Huff from Snappy Gourmet and Sarah Caron from Sarah’s Cucina Belli –and I have to compliment my colleagues on the excellent  flavor balance and presentation.

Winning Team Plating

Our platings in the blogger cookoff

In awarding us the prize, the judges (two chef instructors from the CIA and the most recent recipient of the Jones scholarship) noted that the scrapple croutons were the most imaginative use of a Jones product that day. I’d gotten the idea talking to Rick about scrapple the night before. He lovingly described how this cornmeal and pig parts mélange is like “meat toast” (as in French toast) because it crisps up on the outside while retaining a custardy interior, and advised long slow cooking on a griddle for the ideal texture. Seemed like a natural to put on a salad. (I was originally thinking of more a banneton thing but the bigger size is too fragile.) The recipe is here!

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Recipe: Kale Caesar Salad with Creamy Dressing

Kale Caesar

Kale Caesar Salad with garlic croutons

Here’s a creamy Caesar dressing without eggs or mayo that can sit on the picnic table without turning into a petri dish. Toss with some sturdy kale for a salad that’s actually better if you prep it an hour or two before serving.

Ingredients:
2 garlic cloves, minced
2 anchovy fillets in oil, finely chopped
2 T lemon juice (about 1 small lemon)
1 T red wine vinegar
1 t Worcestershire sauce
1 t Dijon mustard
½ c olive oil
¼ t salt
¼ t ground black pepper
½ c finely grated Parmesan or Reggiano cheese (or a combination)
1 large bunch kale (or 2 small bunches), any variety, ribs removed and chopped into a coarse chiffonade
Garlic croutons

Method: Tear the kale leaves off their center ribs, stack the pieces, and chop into chiffonade about an inch high x the width of the leaves. (Or tear into bite size pieces with your hands.*) Wash and dry. Thoroughly mix all dressing ingredients except cheese in a bowl or blender, then add cheese and whisk until creamy. (It’s the extra cheese that substitutes for the egg/mayo in other recipes.) Toss with kale and serve immediately, or let sit for an hour or two to cure the kale. Serve with garlic croutons, and a garnish of additional grated cheese if you like.

*The goal is to get the kale into reasonable size pieces instead of the large leaves served at my local “Nuevo latino” restaurant where eating the Kale Caesar was like chewing on a Brillo® pad.

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